What Makes a Great Partnership?

Fries and ketchup, donuts and coffee, peanut butter and jelly – there are a lot of great partnerships out there, but we think the best is the kind of partnership we have with our clients. It’s what we’re most proud of in our work, and it’s the key to our success for nearly 30 years. … Continued

Work Hard, Play Hard

Here at BCP, we see summer as a great time to reconnect with our friends and family and recharge so we’re at our creative best. If you’re getting one of our auto responses on email, here’s what we’re probably doing: Jeff “I love to fish in the evening, and into the night. The stars out … Continued

Design Trends We Love, and Trends We Love to Hate

When it comes to designing your marketing materials, there’s no single answer or formula. From business cards to websites, magazines to digital ads, our standout creatives Tim and Carly are your partners in creating the best design for your needs. But even with graphic design being personalized, our designers have some thoughts on their favorite … Continued

Carly, Patty, Nicole, and Sam

Meet the Women of BCP!

To wrap up Women’s History Month, learn more about the fantastic women that make up our BCP team – Carly Aldridge, Nicole Klisch, Patty Elliott, and Sam Troutman!   What led you to your role at BCP? C: I knew shortly after graduating from college that I wanted to end up in an agency setting … Continued

The DDA “Back to Business” Digital Marketing Program  

When the COVID-19 pandemic forced many businesses to close their doors last spring, many of us sprung into action providing any support we could — ordering extra takeout from local eateries, buying gift cards online, showing our support through social media.  The Delhi Downtown Development Authority (DDA), one of BCP’s MVP clients, decided to support … Continued

Go Green. Go Live!

Finding a new channel for alumni engagement For many marketers, the shut-down in the spring forced us to be more creative, strategic and agile than we ever had before. How do you create and engage an online-only community? How do you cut through the noise of and endless social media stream?  The Michigan State University … Continued

Meet Joel.

He’s the newest member of our growing digital team! Joel came to us fresh off the graduation stage from Michigan State University’s Broad College of Business. Don’t let his age fool you. He spent his undergraduate years interning with several local businesses building digital strategies for local small businesses.  He’s not afraid to get deep … Continued

BCP through the ages

In case you missed the memo, #bcpturns25 this year! We wanted to take this opportunity to walk our old friends down logo memory lane and share an interesting story with our new friends, too. Our first official BCP logo was designed in 1999 by one of our former graphic designers, Kelly Hansen. Rumor has it … Continued