The DDA “Back to Business” Digital Marketing Program  

When the COVID-19 pandemic forced many businesses to close their doors last spring, many of us sprung into action providing any support we could — ordering extra takeout from local eateries, buying gift cards online, showing our support through social media.  The Delhi Downtown Development Authority (DDA), one of BCP’s MVP clients, decided to support … Continued

A fresh look at the Michigan Apples harvest guide

We’ve worked with Michigan Apples for more than 20 years on everything from newspaper ads, posters, and pamphlets, to large-scale ad campaigns, educational guides, publications, and annual reports. We’ve also worked with them on brand overhauls, including small tweaks every few years to keep the brand fresh and engaging. Each year, one of our favorite … Continued

CASE Credit Union: A case study in social media success

In the world of social media marketing, it may seem like you need to sell drool-worthy donuts or cute athletic wear to generate followers or see results. But CASE Credit Union’s digital marketing strategy is proof that social media success is about much more than just pretty pictures. Over the past year, BCP has had … Continued

25 years. 25 cookies.

You may have noticed that we have a little extra spring in our step this year. Well, bring out your party hats because we’re celebrating our 25th anniversary! And you’re invited to the (social media) partay. In lieu of gifts, please share a memory about your experience with us on social media by using #bcpturns25. … Continued

Our long relationship with Michigan Apples

Turning 25 has made us extra nostalgic about the old days. Especially when we think about the clients who have been with us for years and years. We first started working with Michigan Apples 20 years ago. Since then, we’ve worked with them on everything from newspaper ads, posters, and pamphlets, to large-scale ad campaigns, … Continued