Social Media Advertising

Social media ads are displayed in users’ social feeds, similar to organic content, but are marked as “Sponsored” or “Promoted,” for example, and supported by advertising dollars. These ads are targeted towards specific demographics and interest groups. They can be static photos, photo carousels, or short videos that automatically play when a user scrolls by. They often have buttons with specific calls-to-action and lead the user to an external landing page or website.

Services Offered


Out Copywriter will turn your brand’s message or special offer into a concise but engaging social ad.


Social media advertisements have strict parameters on the images and graphics that can be used. Our creative team understands how to optimize social ads so they reach wider audiences.

Setup and Management

After determining the proper channels and establishing your objectives, BCP will launch your social media ad campaign, monitor its performance and make adjustments as necessary.


BCP will produce analytics reports after each social media ad campaign detailing how your ad sets performed. We’ll meet with you to discuss the findings and brainstorm ways to improve future ad campaign performance.